Why Market Your Website?
Never before has a dominant Internet presence been more important. A website is a direct reflection of your organisation's image worldwide. Your audience may include potential members, customers, potential employees, media etc. Therefore, it is essential that your web site can be found with ease. Search Engine Optimisation (also known as SEO), is the art of making web pages attractive to the various different search engines. Google, MSN, Ask Jeeves, etc.

The Findability Factor
The better optimised each page is, the higher the ranking it will achieve in search engine result listings. This is especially vital as most people who use search engines only look at the first couple of pages of results, so for a page to get high traffic (clicks) from search engine results, it has to be listed ideally in those first two pages.

SEO is crucial for anyone who wants people to visit their web site. You can place as many ads as you like, but most people are still going to find your site because of its listings in search engines and/or directories.

Search Engines & Directories
Search engines find and catalog web pages through 'spiders'. Unfortunately, not all search engine spiders work the same way, so what gives a page a high ranking on one search engine may not give it a high ranking on another.

One of the things that we do is to keep track of all changes in search engine operations so we can optimise pages accordingly. We also keep up with changes in the different search engine submission policies.

Directories are human reviewed, which means that someone has to view the site before it is included in a directory to make sure the website is right for the chosen category.

Visitor Statistic & Reports
Reactivate provide monthly reports and visitor statistics using various pieces of software including WebTrends. An actual WebTrends report can be found here


Reactivate can provide the following SEO services for you:

	Available
Full SEO Service	Yes
Website Optimisation	Yes
Search Engine Submissions	Yes
Directory Submissions	Yes
Keywords	Yes
Descriptions	Yes
META Tags	Yes
Raw Log Files	Yes
Log File Analysis	Yes
Visitor Information	Yes
WebTrends™ Reports	Yes
META Tags	Yes
AdWords Campaign	Yes
Overture Campaign	Yes
MIVA Campaign	Yes